PILLLAR began in 2020, born from skateboarding and a belief that culture can drive change. What started as a small run of climate-positive skateboards has grown into a community built around coffee, music, and movement, a place where purpose and passion meet. 

In 2022, we opened PILLLAR Forum, a coffee shop, bar, and all-ages venue in Northeast Minneapolis. It’s more than a place to grab a drink or catch a show — it’s a space where people gather, connect, and build something bigger than themselves. Because PILLLAR was never about one person or one cause. It’s about all of us — standing on our own pillars, together.

Why we exist.

We believe real change happens when people bring what they love to the table, whether that’s sustainability, social justice, art, music, or community building. 

 PILLLAR is here to amplify those efforts. To be the meeting ground for the dreamers, the doers, the ones trying to make the world a little louder, a little better, a little more alive. We’re not chasing trends. We’re building a culture — rooted in action, grounded in purpose.

What we do. 

SKATEBOARDING Our foundation. We started with climate-positive boards, planting a tree for every deck sold. It’s still part of our DNA — a reminder that what we build should give back. 

 PILLLAR FORUM A coffee shop, bar, and venue where people come to connect. Espresso by day, live music by night — with art shows, events, and local collaborations that keep the city’s creative pulse alive. 

 BACKLINE COFFEE Our coffee line, roasted bold, crafted with care, built for the loud. Backline is for the early risers, the late-night grinders, the ones chasing something real. Every cup is a nod to the ones still pushing.

 APPAREL Made for movement. Soft, durable, responsibly sourced. Every piece uses organic or recycled materials — because what we wear should reflect what we stand for. 

 SUSTAINABILITY It’s not a marketing line, it’s a mindset. From planting trees to reducing waste, we work to make better choices every day and invite our community to do the same.

PILLLAR

We all stand for something. PILLLAR exists to bring those voices together, the skaters, the artists, the activists, the musicians. Anyone chasing meaning, not perfection. We’re here to prove that purpose and culture belong in the same room.